Meet the team.

Solutions that matter, advice that counts.

Gili Fruchter

Co-founder and Managing Partner

Gili Fruchter is a strategist and innovative thinker with a comprehensive background steeped in diverse experiences spanning Technology, Financial Services, Information Systems, and Entrepreneurship sectors. With an academic background fortified by an MA in Organizational Development and an Executive Diploma in Information Management from Technion – Israel Institute of Technology, and a Postgraduate in Strategy and Innovation at the esteemed Saïd Business School, University of Oxford.

Her professional journey is marked by transformative roles, notably as the Strategic Lead Project Manager at eToro’s Investment Office and as the Strategy and Business Development Manager at 4Cast Solutions, with a focus on developing B2B SaaS models. Gili's profound commitment to fostering innovation and effecting meaningful change is evident in her extensive consultancy endeavors, where she propels organizations toward sustainable growth through innovation. Moreover, her dedication extends to the non-profit and education sectors, championing the advancement of women to positions of influence and leadership through her volunteering initiatives.

Industry Experience: Technology, Financial services, Information systems, Entrepreneurship, Non-profit, and Education.
Specializations: Strategic Planning, Project Management, Business Development, Investments, and Venture Capital.
Regions Covered: Israel (Main), UK (Secondary), USA

Vera Nicotra

Co-founder and Managing Partner

With over 14 years of extensive expertise in Go-To-Market strategy and B2B channel alliances and sales leadership, Vera is a seasoned strategist, a transformational leader, and an advocate for sustainable growth. Her journey starts from the halls of academia to the forefront of the software industry, having served at companies like Red Hat, Dropbox and Ubuntu, Canonical.

Vera possesses a B.Sc. (Hons) in Business Economics from the University of Catania, Italy, and an M.Sc. in Management from the University of Bradford, UK. Vera's passion for strategic management truly flourished during her path to achieving an Executive Global Master's in Management at the London School of Economics (LSE) where her dissertation findings on "Privacy and IoT" were published here.

Vera recently completed an Executive Diploma in Strategy and Innovation at Saïd Business School, University of Oxford, where she met with the other co-founder.

Industry Experience: Go-to-Market Strategy (Direct and Channel Sales), Commercial Software Revenues Growth, Sales Methodologies Training
Specializations: Sales Growth, Market Analysis, Startups Coaching
Regions Covered: Europe (Main), Middle East, North America, and Canada (Secondary)

Bosco Kasundu

Bosco brings 13+ years of experience as a strategic leader in using evidence to design strategic initiatives, programs, and policies that address complex market and non-market challenges while achieving long-term results for businesses. As an in-house expert, Bosco has supported the strategic planning processes of World Vision International, Save the Children, Transparency International, Heartland Alliance International, and Plan International in Kenya, Afghanistan, Myanmar, and Iraq.

Bosco has an MSC in Impact Evaluation for Global Development from the University of East Anglia, Norwich, a Postgraduate Degree in Strategy and Innovation from the University of Oxford, Oxford, and a Bachelor of Arts in Social Science from Moi University, Eldoret.

Industry Experience: International Non-Profit Organizations and UN agencies
Specializations: Change Management, Strategic Planning, Monitoring, and Reporting
Regions covered: Middle East, Asia Pacific and Africa